What are the benefits of using a CSS partner like Producthero?

Modified on Tue, 23 Jul at 4:14 PM

With over 12.000 Merchant Centers connected to our CSS, Producthero helps advertisers get the most out of their Shopping Ads. In addition to the financial advantage of a 20% discount on your CPC (more information here), there are many more benefits to choosing Producthero as your CSS partner.

Producthero Platform and tools

Three main elements influence the performance of your shopping ads: bid, relevance, and market. We call these factors, the Shopping Ads Ranking Factors. We have developed several innovative tools to help you tackle each one of these elements and improve your shopping ads ranking:

Bid: Thanks to the 20% discount on the CPC, you get 25% extra bidding power! On top of that, we also developed the Labelizer. This tool allows you to segment your products based on performance, enabling you to segment your campaigns and allocate your budget more wisely.
Relevance: Our Title Optimization tool makes it easy to optimize your product titles. The longer and more relevant your titles are, the more impressions and clicks you can get.
Market: The Price Benchmark tool gives you an overview of how your pricing compares to those of your competitors. This helps you understand why your products perform the way they do and ensure you stay competitive.

Producthero Academy

With the Producthero Academy, we share our knowledge and empower shopping advertisers to boost their campaigns. Learn strategies and tactics to boost performance and increase the revenue of your Shopping Ads. Our goal is for everybody to become a Producthero.

Premium Support

If you run into problems with your Merchant Center or have questions about your shopping campaigns, you can always get local support from our specialists, Google, or one of our 400+ agency partners.

Partner Program

We want you to get the most out of your shopping advertisements. Whether you want to win new clients, sell more products or increase your margins. That is why we work together with digital marketing agencies across Europe. These partners are able to support your growth and understand how they can use Producthero to make your shopping ads more efficient. You can find all our Partners here.